Join ruda 120, the Hidden Gem of Palm Springs, for free coffee, hot cocoa, cookies, and shopping before and after the Palm Springs Festival of Lights Parade this Saturday.

Corey sporting an UGG Men’s Luxe Hoodie

At ruda 120, we are so excited for the holiday event that all desert lovers adore…The Palm Springs Festival of Lights on Saturday December 7th. Celebrating 27 years, the event is the highlight of the year for most residents and visitors of our beautiful Coachella valley. Everything from floats, marching bands to epic size character balloons; it’s a street party that is a blast for all!

Heidi wearing UGG….

If you want to look your best (and stay warm this year), we have been seeing our ruda 120 clients purchase our brand favorite UGG to get ready for the winter season and beyond. UGG has become an iconic go-to brand due to the comfort and versatility of this stylish apparel.

ruda 120 is carrying both their men’s and women’s clothing. Some of our hot picks have been the hoodie poncho for women, faux shearling cardigan and for men~ the luxe zip hoodie. Paired with your favorite denim, you have instant style! UGG is the perfect holiday gift. Let us help you with your list.

When we decided to launch ruda 120, our vision was to open a store in which people could “take home a piece of the Palm Springs life+style “. When holiday shopping we have to think of others, but of course why not spoil ourselves…

This season we selected items that would make anyone feel fab. We carry UGG Women’s and Men’s clothing. The shearling faux fur cardigan has been the rave for ladies. Desert nights are cooler and perfect to pair with a turtle neck sweater for the season (including the Festival of Lights parade).

Lisa in an Alpine White UGG wind breaker

The Alpine White wind breaker is for the chic and trendy diva who wants to keep it light but stylish (pictured). We didn’t forget the men… Hoodies are never going out of style, and our guys rave about the ultra soft but warm lining of the UGG jackets

Come see us on Saturday before and after the parade. We will have samples of our Jane West CBD coffee, hot cocoa, and cookies starting at 4 p.m. – with our hours on Saturday being 10 am to 7 pm.

ruda 120
inside Hotel Zoso (between the bar and the pool)
150 s. indian canyon drive
palm springs
(760) 832-7100